A new report from the Economist Intelligence Unit, commissioned by the EMC, says that IT will improve business responsiveness during the economic downturn.
The survey of 300 CEOs and CIOs found that 45% wanted real time access to important data in order to drive up business responsiveness. A further 40% wanted better integration of IT systems to improve search functionality.
Despite the recession, Customer Relationship Management is still a high priority for businesses. CRM helps to improve operations, productivity and responsiveness to customers, and having systems that are based in real-time improves the quality of a company. Even during a recession, customers expect more. If a business is forced to cut its headcount do to reduced income and increased overheads, they still need to ensure that there is other service support to maintain the service level. The only way to achieve that in a sustainable and stable way is through technology.
Further, companies have to eliminate waste from their systems in order to provide fast and efficient services to customers. More often than not, there is unidentified waste in businesses’ systems; most of the time, databases are simply not communicating, which loses valuable time. Time is money, especially in during an economic slump, making it all the more important to drive out wasteful practices.
Inatech’s services have a great emphasis on efficiency, both in terms of time and business responsiveness.
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