Businesses need to utilize business data better

A new study from Quocirca suggests that businesses are failing to use business data to their most competitive advantage.

The Oracle EPM Index study showed that only around 30% of businesses rate their own ability to assess the potential success of a new product or service investment at 6 out of 10 or above.

12% of businesses perceived themselves to be well-placed to maximise on business data, scoring themselves seven out of 10 or higher. The study found that whilst many businesses were good at visualising historic data, but fell down when it came to forecasting and planning based on that data.

With access to so much business data in today’s market, it is essential to the success of any organisation to use that data to the best advantage possible. In order to get the best from business data, it is necessary to utilise the skills of experts who understand how new Oracle products can be useful, and how to integrate them into existing systems. This will ensure that data is constantly used for its maximum potential.

When choosing consultants to help maximise on business data, choosing an Oracle Certified Advantage Partner will help enormously, as it provides direct links to Oracle product managers.